Startup Operations & Strategy

Startup Fundamentals: From Idea to Operating Business

Build a Real Startup From Scratch

12 lessons4 modules9h 0m durationbeginner level

Instructor: StretchLearn Faculty

About this course

Startup Fundamentals walks you through the four operational phases every early-stage company must master: validating a real problem, building and launching an MVP, acquiring your first customers, and sustaining the business with sound metrics and financial runway. Each lesson uses concrete frameworks, worked examples, and decision tools you can apply the same week. This is a startup operations course — it complements broader entrepreneurship theory by focusing on execution and early-stage survival.

Curriculum

Module 1: Validating the Problem Before You Build Anything3 lessons

Problem Discovery: Finding Pain Worth SolvingPreview40m
Customer Discovery Interviews That Actually Work🔒45m
The Problem/Solution Fit Canvas🔒38m

Module 2: Building and Launching Your MVP3 lessons

Scoping the MVP: What to Build and What to Cut🔒42m
The 30-Day MVP Sprint🔒48m
Measuring MVP Success: What Did You Actually Learn?🔒40m

Module 3: Building the Founding Team and Early Operations3 lessons

Choosing Your Co-Founders: Fit, Skills, and Red Flags🔒45m
Equity, Roles, and the Founders Agreement🔒50m
Early-Stage Operations: The Minimum Viable Business Infrastructure🔒43m

Module 4: Early Traction, Metrics, and Runway3 lessons

Landing Your First Ten Paying Customers🔒47m
The Five Startup Metrics That Actually Matter🔒52m
Managing Runway and the Path to Default Alive🔒50m