Information Design
Pitch Deck Design
Design Pitch Decks That Win the Room
12 lessons4 modules9h 35m durationbeginner level
About this course
This course treats the pitch deck as an information-design and storytelling problem, not a slide-decoration exercise. You will learn the eleven-slide story arc that Sequoia and Guy Kawasaki popularised, how to write a single headline message per slide, how to chart traction and financials without misleading, and how to control pacing and delivery so the room follows you. Every lesson uses named frameworks, real numbers, and worked examples in PowerPoint and Keynote.
Curriculum
Module 1: The Story Arc: What a Pitch Deck Is For
- Audience, Decision, and the Two Deck ContextsPreview
- The Eleven-Slide Arc: Sequoia, Kawasaki, and the Standard Order🔒
- Outlining Before Designing: One Message Per Slide🔒
Module 2: Slide-Level Craft: One Message, Made Visual
- The Single-Message Slide and the Death of the Bullet List🔒
- Assertion-Evidence: Headline as Claim, Body as Proof🔒
- Designing the Slides Investors Read Most: Traction, Team, Market🔒
Module 3: Data, Charts, and Numbers on Slides
- Choosing and Cleaning Charts for Slides🔒
- Financials and Projections That Are Credible🔒
- Numbers, Formatting, and the One Big Number🔒
Module 4: Layout, Pacing, and Delivering with Confidence
- Layout Craft in PowerPoint and Keynote: Grid, Type, Alignment🔒
- Pacing, Transitions, and Deck-Level Consistency🔒
- Rehearsing, Presenting, and the Two Versions of Your Deck🔒
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