Motion & Interactive Design
Logo Animation
Bring a flat logo to life in After Effects
12 lessons4 modules10h 5m durationbeginner level
About this course
This hands-on course teaches the craft of logo animation in Adobe After Effects, taking a static brand mark and turning it into a clean three-to-five second animated sting. You will import layered Illustrator artwork the right way, build the four core reveal techniques (trim-path strokes, shape morphs, particle and dust builds, and masked wipes), shape every move with real easing and the graph editor instead of robotic linear keyframes, and finish by exporting a transparent WebM and an optimised GIF for the web plus a ProRes file for broadcast hand-off. You will leave able to deliver a finished animated logo package a client or a broadcaster can actually use.
Curriculum
Module 1: Setting Up the Logo for Motion
- Why Logo Animation Is a Production, Not a FilterPreview
- Preparing Vector Artwork in Illustrator🔒
- Importing and Building the Composition🔒
Module 2: The Core Reveal Techniques
- Path Reveals with Trim Paths🔒
- Shape Morphs and Particle Builds🔒
- Masked Wipes, Scale Reveals, and Combining Techniques🔒
Module 3: Timing, Easing, and Polish
- Easing and the Graph Editor🔒
- Motion Blur, Overshoot, and Anticipation🔒
- Color, Sound, and the Final Settle🔒
Module 4: Exporting and Delivering the Animation
- Render Settings and the Render Pipeline🔒
- Web Delivery: GIF and Transparent WebM🔒
- Broadcast Delivery with ProRes and the Final Package🔒
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