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Business Operations & Strategy

The Entrepreneur's Launchpad: Start and Validate a Real Business

Go from idea to validated business — without wasting a year finding out it doesn't work

12 lessons4 modules8h 49m durationbeginner level

Instructor: StretchLearn Faculty

About this course

Starting a business without validating it first is the number one reason new ventures fail. This course gives you the practical frameworks — Lean Startup, Business Model Canvas, Jobs-to-Be-Done, and unit economics — and shows you how to apply each one to a real idea you choose on Day 1. Every lesson is built around concrete decisions, worked examples, and tactics you can execute this week. No fluff, no theory for theory's sake, and zero coding required.

Curriculum

Module 1: Finding a Problem Worth Solving3 lessons
Module 2: Talking to Customers Before You Build Anything3 lessons
  • The Customer Discovery Interview: A Complete Playbook🔒50m
  • Finding and Recruiting the Right Interview Subjects🔒36m
  • Synthesising Discovery Insights into a Validated Problem🔒44m
Module 3: Designing Your Business Model3 lessons
  • The Business Model Canvas in Practice🔒48m
  • Pricing: How to Set a Price That Customers Accept and Your Business Needs🔒45m
  • Unit Economics: The Three Numbers Every Founder Must Know🔒52m
Module 4: Building and Testing Your MVP3 lessons
  • What an MVP Is (and What It Is Not)🔒38m
  • Launching Your Smoke Test in Under Two Weeks🔒46m
  • Reading Your Results and Planning Your First 90 Days🔒50m
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