Graphic & Brand Design

Design Pricing, Clients & Freelancing

Charge What You Are Worth and Run a Calm, Profitable Freelance Practice

12 lessons4 modules9h 35m durationbeginner level

Instructor: StretchLearn Faculty

About this course

Most designers can do the work but lose money on the business: undercharging, vague scopes, unpaid revisions, and clients who ghost before the final invoice. This course teaches the systems professional freelancers use to price by value, scope tightly, contract clearly, and communicate so projects stay profitable and calm. Every module ends with a concrete artifact, from a calculated hourly floor to a signed-ready service agreement and a client kickoff script.

Curriculum

Module 1: Pricing Design Work So You Actually Profit3 lessons

Know Your Number: Cost of Doing BusinessPreview50m
Hourly, Fixed, and Value-Based Pricing🔒50m
Building a Rate Card and Quoting With Confidence🔒45m

Module 2: Scoping and Contracts That Protect You3 lessons

Writing a Statement of Work That Kills Scope Creep🔒50m
The Freelance Contract Essentials🔒50m
Proposals That Win the Project🔒45m

Module 3: Finding, Winning, and Onboarding Clients3 lessons

Where Good Clients Actually Come From🔒45m
Discovery Calls That Qualify and Close🔒50m
Onboarding: Starting the Relationship Right🔒45m

Module 4: Managing Money, Feedback, and Creative Direction3 lessons

Getting Paid: Invoicing, Deposits, and Late Clients🔒50m
Handling Feedback and Limiting Revisions🔒50m
Creative Direction, Difficult Clients, and Offboarding🔒45m