Design for Social Good

Non-profits, advocacy campaigns, and community organisations need strong design but rarely have the budget, time, or in-house skill to get it. This course teaches the distinct craft of designing for social good: how to scope generously without burning out, how to anchor every piece to a measurable behaviour rather than awareness alone, how to use behavioural science such as the EAST framework and message framing, and how to design with communities rather than at them. You work through a single real or chosen cause end to end, applying tools like the theory of change, the single overriding communications objective, and accessible design standards, and finish able to deliver work that an under-resourced team can actually sustain.